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We believe in causing no unnecessary harm. We use responsible and renewable materials that work well with the athlete and have been proven for generations. We value durability and Longevity over disposability.


We believe performance is a never ending race. We strive to make the best product in the world for a specific type of customer. Someone who expects absolute performance and versatility from their equipment.


Running is the pursuit of the self. We believe in helping the athlete become a better person through sport, through nature and personal expression.